Vintage Pinback Hat 1960s 70s Jughead Beanie Whoopee Cap

This vintage pinback hat is covered in original 1960s–1970s buttons, creating a wearable collage of political, advertising, and pop culture imagery. Made from dark brown felt with zig-zag edges, the hat is reminiscent of the “Jughead”-style beanies popularized in mid-century teen fashion and counterculture expression.

The collection of over 20 vintage buttons includes a fascinating mix of humour, advertising, and protest messages. Notable examples include:

Large yellow and black Peace symbol pin (c. late 1960s)

Red and white “WIN” (Whip Inflation Now, 1970s political slogan)

Black and white MIA – Missing or Prisoner Vietnam War awareness pin

Red “Candy Taster” novelty pin

Kellogg’s Tony the Tiger Astronaut Breakfast Game badge

“Beat the Clock” yellow game show badge

“Wallace ’72” U.S. political campaign button (George Wallace, 1972)

“I Love Season Sardines” advertising pin featuring cartoon graphics

“I’m for Fluoridation” neon yellow pin

“Valley Fair Discount Department Stores” promotional badge

“Olds #3 – I’m Dealing to Stay 3rd in Industry Sales!” (Oldsmobile sales promo)

“WABC Musicradio 77” listener club pin

“Member Cavity Fighters Club” Colgate dental promotion, 1969

“Franklin Pierce – We Shall Pierce You in 1852” novelty historical campaign pin

“Maskers Apple Picker” local or promotional button

Together, these pins capture the visual energy and wit of American pop culture during the late 1960s and early 1970s—mixing advertising, politics, and personal expression in one standout collectible.

Material: Felt base with assorted metal pinback buttons
Era: 1960s–1970s (pins and hat)
Condition: Very good condition overall with some oxidation and age wear on buttons. Felt hat shows some thinning and small holes where pins are attached, consistent with use and age.
Diameter: Approx. 7 1/2” (measured across opening)

A fun vintage pinback hat—nice assortment of collectible pinback buttons…